51 Free SEO Tools That Help You In 2025

🔍 Keyword Research Tools

1️⃣ Google Keyword Planner – Find keywords with search volume and competition data.
2️⃣ Ubersuggest – Discover keyword ideas, search volume, and SEO difficulty.
3️⃣ Ahrefs Free Keyword Generator – Get keyword suggestions for Google, Bing, and YouTube.
4️⃣ Keyword Surfer – Chrome extension showing keyword search volume in Google results.
5️⃣ AnswerThePublic – Generate content ideas based on search queries.
6️⃣ Google Trends – Track trending keywords and seasonal interest.
7️⃣ Keyword Sheeter – Extract autocomplete suggestions from Google.
8️⃣ AlsoAsked – Find related search queries and questions people ask.
9️⃣ WordStream Free Keyword Tool – Discover PPC and SEO keyword suggestions.
🔟 Keyworddit – Extract keyword ideas from Reddit discussions.


📑 On-Page SEO Tools

1️⃣1️⃣ Yoast SEO (Free for WordPress) – Optimize meta tags, readability, and keyword usage.
1️⃣2️⃣ Rank Math (Free for WordPress) – Advanced SEO optimization for WordPress sites.
1️⃣3️⃣ SEOquake – Chrome extension for on-page SEO analysis.
1️⃣4️⃣ SERP Simulator – Preview how your webpage looks in search results.
1️⃣5️⃣ Seobility SEO Checker – Analyze page optimization, keyword placement, and meta tags.
1️⃣6️⃣ WebPageTest – Check website performance and loading speed.
1️⃣7️⃣ Google Rich Results Test – Test if your webpage supports rich snippets.
1️⃣8️⃣ Siteliner – Detect duplicate content and broken links.
1️⃣9️⃣ Google Mobile-Friendly Test – Ensure your site is mobile-optimized.
2️⃣0️⃣ Hemingway Editor – Improve content readability for better user experience.


🔗 Backlink Analysis & Link Building Tools

2️⃣1️⃣ Ahrefs Free Backlink Checker – Check top backlinks pointing to any website.
2️⃣2️⃣ Moz Link Explorer – Analyze backlinks, domain authority, and spam score.
2️⃣3️⃣ Google Search Console (Links Report) – View your website’s backlink profile.
2️⃣4️⃣ Ubersuggest Free Backlink Tool – Discover backlinks and referring domains.
2️⃣5️⃣ LinkMiner (by Mangools) – Check backlinks with authority metrics.
2️⃣6️⃣ Hunter.io – Find email contacts for link-building outreach.
2️⃣7️⃣ Check My Links – Chrome extension to find broken links for link-building opportunities.
2️⃣8️⃣ Scraper Chrome Extension – Extract competitor backlinks for outreach strategies.
2️⃣9️⃣ HARO (Help A Reporter Out) – Get backlinks from journalists and news sites.
3️⃣0️⃣ Whitespark Free Citation Finder – Find local citation opportunities.


📊 Technical SEO & Site Audit Tools

3️⃣1️⃣ Google Search Console – Monitor indexing, performance, and technical issues.
3️⃣2️⃣ Screaming Frog SEO Spider Free – Crawl websites for technical SEO insights.
3️⃣3️⃣ Google PageSpeed Insights – Analyze and optimize site loading speed.
3️⃣4️⃣ GTmetrix – Check website performance and page speed.
3️⃣5️⃣ Cloudflare Free Plan – Improve website security and performance.
3️⃣6️⃣ Sitebulb Free SEO Audit – Get detailed site audit reports.
3️⃣7️⃣ Google Structured Data Testing Tool – Test schema markup for rich results.
3️⃣8️⃣ Robots.txt Tester (Google Search Console) – Check your robots.txt file for errors.
3️⃣9️⃣ Redirect Checker – Verify 301 and 302 redirects.
4️⃣0️⃣ XML Sitemap Generator – Create an XML sitemap for search engines.


🔎 SERP Tracking & Rank Checking Tools

4️⃣1️⃣ SERPROBOT Free SERP Checker – Check keyword rankings in search results.
4️⃣2️⃣ WhatsMySERP – Free rank tracker for Google search results.
4️⃣3️⃣ Google Rank Checker (Small SEO Tools) – Monitor keyword positions.
4️⃣4️⃣ SERPWatcher by Mangools (Free Trial) – Track daily keyword rankings.
4️⃣5️⃣ Nightwatch Free Rank Tracker – Check keyword rankings for specific locations.


🛠️ Additional SEO Tools

4️⃣6️⃣ Google My Business (GMB) – Optimize your business for local search results.
4️⃣7️⃣ Google Analytics 4 (GA4) – Track website traffic and SEO performance.
4️⃣8️⃣ SimilarWeb Free – Analyze competitor traffic sources and site performance.
4️⃣9️⃣ Wayback Machine (Archive.org) – Check website history and past content.
5️⃣0️⃣ Trello – Organize and manage SEO campaigns and content strategies.
5️⃣1️⃣ Airtable Free Plan – Track keyword research, outreach, and SEO projects.


Akshar Koriya
Akshar Koriya
Articles: 3

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